TD Wealth For Women

Empowering Women & Supporting Our Future Leaders

Wendy Chui brings over 30 years of experience in investment advisory and financial management as a Senior Partner at TD Chui Au Family Wealth Management. In 2025, she was recognized as one of Wealth Professional’s Top 50 Women of Influence.

Born in Shanghai, raised in Hong Kong, and a proud Canadian since 1984, Ms. Chui is deeply passionate about empowering women and fostering girls’ leadership. She actively supports financial literacy education, sponsors girls’ education in developing countries, and cofounded an orphanage in Thailand.

In addition, Wendy Chui was named the Chair of the Board of Governors at The Study. As a member of the Board since 2017 and current Chair of the Advancement Committee, Wendy is truly honoured to take on this role.

"The values instilled in me by my mother have inspired me to give back and contribute to The Study's future as a place where girls become confident, capable leaders." - Wendy Chui

Polly – Moving forward with the right financial plan

Empowering Polly to achieve financial success

When Polly moved to Canada, she was determined to build a great life for her family. Years of hard work and resilience paved the way for success, but when faced with the unthinkable, Polly was left to start again, leaving her with feelings of uncertainty. Find out how with the help of her TD Wealth advisor and a personalized financial plan Polly was able to take charge of her family’s financial future.

The growing economic power of women

Education

Women represent 56% of Canadians with bachelor's degree, 51% with a master’s degrees, and 38% with a doctorate.

Earning Power

31% of Canadian women are the primary earners in their households—a number that is expected to grow.

Wealth

By 2026, Canadian women are expected to control $3.3 trillion in financial assets.

Women and Investing


Women and investing wealth is about much more than just numbers and figures. It’s about having the power to do what’s right for you and your family, the freedom to fulfill your dreams, the flexibility to invest in your business and the assurance that you’re prepared for life’s ups and downs. Our aim is to protect and grow your wealth and help you make informed decisions throughout your life.

Creating a wealth plan to help meet your long- and short-term goals

Did you know that 71% of women want to get more involved with their finances, and 58% want more help to get started?*

That's how I can help—by working with you one-on-one to create a personalized wealth plan that's lock-step with your life events and needs.

Working together, I can also help you:
  • Discover your Wealth Personality™ to determine what drives your decisions
  • Identify and prioritize your short- and long-term goals
  • Find the confidence to take charge of your financial future through advice and planning

*Fidelity Investments Market Sentiment Study, April 2020

Your life events and financial well-being

Just starting out on your financial journey or do you have years of experience? You'll find a breadth of financial information and inspiration here to help you through life's most important events and stages.

How To Become A Master Negotiator

Whether you’re looking for a raise, or just a great deal on a car, here are some real-world tactics that may tip the odds in your favour.

Women Entrepreneurs Webpage

Discover how TD Wealth can help you build your business through sound advice, professional connections, and relevant tools and resources.